Facebook Buys Instagram
by Kalyn Ballard
In recent social media news, Facebook acquired Instagram for almost $1 billion in cash and stock. Om Malik, a writer for gigaom.com, thinks that Facebook finally met its match as a social media competitor because Instagram was mobile based.
Instagram CEO Kevin Systrom assures Instagram users that the app will remain a separate network but will be able to have new features that will create a better photo sharing experience. Systrom added in a blog post that he is excited to be joining Facebook.
Mark Zuckerberg announced in his Facebook timeline post that he’s focused on building the best photo sharing experience and now he will be able to work more closely with the Instagram team to offer the best experiences to share beautiful mobile photos.
Now that Instagram has created an Android app, the amount of users is expected to skyrocket. Molly Wood, writer for CBS News, asks the question, “Why does Facebook need more users?”
I recently just became an Instagram user and enjoy the app for what it is. I like that it is separate from Facebook, but if I want to add a photo to Facebook from Instgram, I am able to do so. I have to ask the same question as Wood. What is the purpose for Facebook buying an app that, as far as we know, doesn’t make any money? Any why would one of Facebook’s biggest competitors sell out and give in to its competition when Instagram has the potential to push Facebook off the map?
Without answers, it makes me question both social media sites’ intentions. What do you think?

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